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Recent Posts
- The 10(ish) Commandments for Professional Personal Trainers
- Customer service says no – how does the fitness industry measure up?
- Will new PPCA music fees bring about a two-tier club system?
- What is the dollar value of a Personal Training session these days?
- One word to describe the reality of teaching with PPCA Free Music - FINE!
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Written by Network and select guest authors, this blog is designed to keep you up to speed with everything fitness industry related. Contribute and help shape the industry.
The danger of deliciousness - food addiction
by Alisha Smith | Thursday, April 08, 2010
I’ll admit to being prone to a good finger-pointing session when it comes to laying blame on the media, fast-food companies and a range of other sources for our sky-rocketing obesity levels.
At other times I’ve wondered if it’s just a matter of ‘will power’ and of being ‘determined enough’ to avoid the fast food restaurants and the shiny, crinkly packages that stock our supermarket shelves. I’ve marvelled at stories that chart the demise of more than a few apparently healthy and happy people; reading wide-eyed and open-mouthed as they recount tales of midnight, midday and mid-morning binges. ...read more
Aerobic exercise ‘a waste of time’ SHOCK HORROR
by Alisha Smith | Wednesday, February 10, 2010
“Aerobic exercise ‘a waste of time’”- I can’t begin to reveal the level of frustration I felt when I read this headline on a news.com.au article this week. The article was referencing a study done in the UK about the effect that genes have on the results obtained by exercising.
In this case, my issue isn’t with the story itself, which is reporting on the findings of a genuine study. The problem is the deliberately misleading headline. ...read more
Love it or otherwise, we can use The Biggest Loser to boost our Fitness Businesses
by Analee Matthews | Tuesday, February 02, 2010
It's back on our boxes. And love it or hate it The Biggest Loser TV show has a potentially massive impact on our industry!
In past blogs, we've discussed whether the show is a pro or con for the
industry, and whether it's offensive or helpful, but these ongoing
debates aside, the bottom line is that there really is a great
opportunity for PTs, clubs and group exercise instructors alike to tap
into the heightened interest that the show creates, and really boost
our business activities.
...read more
What would you do if a client suffered cardiac arrest during a training session?
by Ryan Hogan | Monday, September 28, 2009
The following post is written by guest author Danielle Fera, an exercise coach from NSW.
Most personal trainers will at some point have clients who have less than healthy hearts – in fact, that may be why they are training with you. Have you ever considered what you would do if one of your clients suffered a cardiac arrest during a training session? ...read more
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